Privacy Policy

February 22, 2024

This Privacy Policy outlines the practices of Tau Commerce doo and its affiliates ("Tau Commerce," "we," "our," or "us") regarding the collection, usage, and sharing of information related to your interaction with our websites (including www.taucommerce.com), services, and applications (collectively referred to as the "Services"). Please note that this Privacy Policy (referred to as the "Policy") does not extend to the information processed by our customers while utilizing our Services.

We gather and obtain information about users of our Services ("users," "you," or "your") from multiple channels, including: (i) details you furnish through your user account on the Services (referred to as your "Account") upon registration; (ii) your engagement with the Services; and (iii) from third-party websites, services, and collaborators.

We advise you to review this Privacy Policy in its entirety, along with the Additional Disclosures provided at the end of this document, to ensure comprehensive understanding. For any inquiries regarding this Privacy Policy or Tau Commerce's handling of data collection, usage, and disclosure, please reach out to us at privacy@taucommerce.com.

1. Information We Collect

1. Information You Provide

1.1 Account Registration: Upon registering for an Account, we may request your contact details, which may include your name, company name, address, email address, and telephone number. Additionally, if you opt to refer a friend to our Services, we may collect your friend’s email address to facilitate sending them a referral or promotional code for signing up.

1.2 Payment Information: When you input your financial account details into your Account, this information is securely transmitted to our third-party payment processor. We do not retain your financial account information within our systems; however, we may have access to and retain subscriber information through our third-party payment processor.

1.3Personal Data: This refers to information that can identify, relate to, describe, or be associated with a particular user, either directly or indirectly. Examples include names, identification numbers, location data, online identifiers, or other factors specific to a person's identity. The term "Personal Data" encompasses similar terms under other Data Protection Laws, such as the CCPA-defined term "Personal Information," as appropriate within the given context.

1.4 User Content: Our "Community" feature enables you to publicly share content on our Services. By joining our Community, you consent to the possibility of other users and third parties, beyond our control, viewing and utilizing your profile information and posted content.

1.5 Communications: In the event of direct communication with us, we may receive supplementary information about you, such as your name, email address, phone number, the content of your message, attachments, and any other details you choose to provide. Furthermore, we may receive confirmation when you open an email sent from our end.

The personal information requested from you and the purposes for which it is requested will be clearly communicated at the point of data collection.

1. Information We Collect When You Use Our Services.

2.1 Cookies and Other Tracking Technologies: Similar to many websites, we automatically gather certain information and store it in log files when you interact with our Services. Additionally, during your use of our Services, we may automatically collect specific information from your device. This data might encompass internet protocol (“IP”) addresses, browser types, internet service providers (“ISPs”), referring/exit pages, operating systems, date/time stamps, clickstream data, landing pages, and referring URLs. To collect such information, a cookie may be placed on your computer or device when you visit our Services. These cookies contain minimal data that enables our web servers to recognize you. Information collected through cookies, log files, and/or clear gifs is stored to record your preferences. Furthermore, we may automatically gather details about your interaction with our Services, including feature usage, service functionality, visit frequency, and other relevant interactions. It's worth noting that in certain countries, including those within the European Economic Area (“EEA”), the aforementioned information may be categorized as personal data under relevant data protection laws.

2.2 Usage of Our Services: When you are using our Services, we may gather data concerning your interaction and utilization of our platform. This may include details such as processor and memory usage, storage capacity, navigation patterns within our Services, and system-level metrics. We utilize this data to effectively manage the Services, enhance performance and utilization, develop new features, safeguard the security and well-being of both our Services and customers, and provide customer support. Additionally, this data aids in generating aggregate analysis and business insights, empowering us to operate efficiently, make informed decisions, and report on business performance.

1. Information We Receive from Third Parties.

3.1 Third-Party Accounts: If you decide to connect our Services with a third-party account, we will obtain information regarding that account. This may include your authentication token from the third-party account, which is utilized to authorize the connection. If you prefer to restrict the information accessible to us, we recommend visiting the privacy settings within your third-party accounts to explore available options.

2. How We Use Information

We use the information we collect in various ways, including to:

• Provide, operate, and maintain our Services;
• Improve, personalize, and expand our Services;
• Understand and analyze how you use our Services;
• Develop new products, services, features, and functionality;
• Communicate with you, either directly or through one of our partners, including for customer service, to provide you with updates and other information relating to the Service, and for marketing and promotional purposes;
• Process your transactions;
• Send you text messages and push notifications;
• Find and prevent fraud; and
• For compliance purposes, including enforcing our Terms of Service, or other legal rights, or as may be required by applicable laws and regulations or requested by any judicial process or governmental agency.

3. How We Share Information

We may share the information we gather through various means, including but not limited to the following:

1. Vendors and Service Providers: Information may be shared with third-party vendors and service providers who assist us in delivering our Services. This includes activities such as facilitating the provision of our Services, conducting promotional and marketing campaigns, and delivering relevant information to you, such as product updates, announcements, special offers, or other pertinent details.
2. Aggregate Information: Where permissible by law, we may utilize and share aggregated or de-identified information about users with our partners. This form of information cannot reasonably be used to identify individuals.
3. Advertising: We collaborate with third-party advertising partners to present advertisements that align with your interests. These advertising partners may employ their own cookies, pixel tags, and similar technologies on our Services, thereby accessing or collecting information about you over time and across various online platforms. Certain advertising partners are affiliated with programs like the Network Advertising Initiative or the Digital Advertising Alliance, where you can learn more about their practices or opt out of personalized ads.
4. Third-Party Partners: Information about users may also be shared with third-party partners to obtain additional publicly available information about you.
5. Information Sharing in Referral Sign-ups: Should you sign up for our Services via a referral from a friend, we may share relevant information with the referrer to acknowledge your use of their referral.
6. Analytics: We utilize analytics providers such as Google Analytics, which employs cookies to collect non-identifying information. Google offers additional privacy options regarding its Analytics cookies, accessible at http://www.google.com/policies/privacy/partners/.
7. Business Transfers: Information may be disclosed and transferred to potential acquirers, successors, or assignees as part of proposed mergers, acquisitions, asset sales, debt financing, or similar transactions. This may occur in cases of insolvency, bankruptcy, or receivership, where information is transferred as one of our business assets.
8. Compliance with Legal Requirements: Information may be shared to comply with applicable laws, regulations, legal processes, or governmental requests. This includes responding to requests from public authorities to meet national security or law enforcement requirements, enforcing our Privacy Policy and Terms of Service, investigating potential violations, addressing fraud, security, or technical issues, responding to user requests, and safeguarding our rights, property, safety, users, and the public. This may involve sharing information with other companies and organizations for fraud protection and spam/malware prevention.
9. With Your Consent: Information may be shared with your explicit consent.

4. Legal Basis for Processing Personal Information

Our legal basis for collecting and using the personal data described above will depend on the personal data concerned and the specific context in which we collect it.

However, we will normally collect personal data from you only (i) where we need the personal data to perform a contract with you; (ii) where the processing is in our legitimate interests and not overridden by your rights; or (iii) where we have your consent to do so. We have a legitimate interest in operating our Services and communicating with you as necessary to provide these Services, for example when responding to your queries, improving our platform, undertaking marketing, or for the purposes of detecting or preventing illegal activities.

In some cases, we may also have a legal obligation to collect personal data from you or may otherwise need the personal data to protect your vital interests or those of another person.

If we ask you to provide personal data to comply with a legal requirement or to perform a contract with you, we will make this clear at the relevant time and advise you whether the provision of your personal data is mandatory or not (as well as of the possible consequences if you do not provide your personal data).

5. Third-party Services

Through the Services, you may access various third-party offerings, such as by clicking on links to those offerings from within the Services. It's important to note that Tau Commerce bears no responsibility for the privacy policies and practices of these third-party offerings. We strongly advise you to thoroughly review their privacy policies before engaging with them.

6. Security

Tau Commerce prioritizes the protection of your information and employs a range of security technologies and measures to safeguard it from unauthorized access, use, or disclosure. These measures are tailored to provide a level of security commensurate with the risks associated with processing your personal data. However, it's important to acknowledge that no service can guarantee absolute security. Despite our efforts to protect your data, unauthorized access, hacking, data loss, or breaches may still occur.

7. Data Retention

We retain personal data collected from you when there's a legitimate ongoing business necessity (e.g., providing requested services or complying with legal, tax, or accounting requirements). When there's no longer a legitimate business need to process your personal data, we'll either delete or anonymize it. If deletion or anonymization isn't immediately feasible (e.g., due to data stored in backup archives), we'll securely store your personal data and isolate it from further processing until deletion becomes feasible.

8. Access to your information

Registered users can access specific information associated with their Accounts by logging into our Services or contacting us at privacy@taucommerce.com. Upon termination of your Account, any public activity associated with it may persist on our servers and remain accessible to the public. To maintain your privacy and security, we may verify your identity before updating or removing your information.

Additionally, the information you provide may be periodically archived or stored by us for disaster recovery purposes in the ordinary course of business. Your ability to access and rectify your information may be temporarily restricted in scenarios where doing so could impede our legal obligations, hinder our ability to investigate, assert, or defend legal claims, entail disclosing personal data about a third party, or result in breaching a contract or disclosing proprietary business information belonging to Tau Commerce or a third party.

9. Your Data Protection Rights Under the General Data Protection Regulation (GDPR)

If you are a resident of the EEA, Switzerland, or the United Kingdom (“UK”), you have the following data protection rights:

• If you wish to access, correct, update, or request deletion of your personal information, you can do so at any time by emailing privacy@taucommerce.com.
• To exercise your rights to deletion of your personal data under the GDPR or other data protection laws, you can deactivate and purge your account by sending us request by means described in previous paragraph.All account data will be deleted within 90 days of purging.
• In addition, you can object to the processing of your personal data, ask us to restrict the processing of your personal data, or request portability of your personal data. Again, you can exercise these rights by emailing privacy@taucommerce.com.
• You have the right to opt-out of marketing communications we send you at any time. You can exercise this right by clicking on the “unsubscribe” or “opt-out” link in the marketing emails we send you. To opt-out of other forms of marketing, please contact us by emailing privacy@taucommerce.com.
• Similarly, if we have collected and process your personal data with your consent, then you can withdraw your consent at any time. Withdrawing your consent will not affect the lawfulness of any processing we conducted prior to your withdrawal, nor will it affect the processing of your personal data conducted in reliance on lawful processing grounds other than consent.
• You have the right to complain to a data protection authority about our collection and use of your personal data. For more information, please contact your local data protection authority.

We respond to all requests we receive from individuals wishing to exercise their data protection rights in accordance with applicable data protection laws.

10. Your Choices

You have the option to utilize certain features of the Websites and Services without registering, thereby limiting the extent of information we collect.

Should you wish to cease receiving specific promotional emails from us, you can unsubscribe by following the instructions provided at the bottom of the email. However, even after unsubscribing, we may still contact you for informational, transactional, account-related, or similar purposes.

Most web browsers offer the ability to disable cookies, which can prevent your browser from accepting new cookies or allow selective cookie usage. It's important to note that opting not to accept cookies may result in certain features of our Services no longer functioning properly or personalization options being unavailable to you. While you will still receive advertising material, it will not be tailored to your interests.

11. Children’s Privacy

Tau Commerce does not knowingly collect information from children under the age of 13, and children under 13 are prohibited from using our Services. If you learn that a child has provided us with personal data in violation of this Privacy Policy, you can alert us at privacy@taucommerce.com.

12. Changes to this Privacy Policy

Please note that this Privacy Policy may undergo periodic modifications, so it's advisable to review it regularly. Any changes to this Policy will be posted on our websites. In the event of significant alterations to how we utilize or disclose personal data previously obtained through our Services, we will notify you via our Services, on this page, through email, or via other communication channels.

Contact Us

If you have any questions or concerns about this Privacy Policy, please email us at privacy@taucommerce.com or write to us at:

Tau Commerce
Dubrovačka 2a/6
11080 Zemun
Serbia

ATTN: Legal

The data controller of your personal information is Tau Commerce, doo.